The value of our Masterclasses
Broaden your horizons
Enhance your knowledge from the insights and unique experiences leading industry experts are able to share with you.
Attain exclusive and competitive industry insights
Get the latest and trending insights straight from the horse’s mouth – our masterclasses!
Ensure your brand remains relevant
In today’s world, relevancy is a key attribute of any brand. Our masterclasses are designed to give you the knowledge to stay relevant.
Level up and improve performance
Brands can always do better and sometimes you need expert direction and guidance for your brand to reach new heights.
Flourish your creativity and let your mind run wild
Two minds are always better than one, which is why a little inspiration can go a long way when it comes to your brand’s strategic future.
Experiment with putting new theory into practice
Theory is nothing without knowing how it works in practice, which is why our speakers always ensure their masterclasses are led through a real-world lens.
Our Masterclasses present attendees with the latest industry insights and unique expert experiences which have led our speakers to achieve success. Speakers further pair these sharings with real-world examples, case studies and practical exercises.
Masterclasses are designed for attendees to expand their knowledge and enhance their skill-set in order to be able to excel in their own corporate endeavours.
All of our Masterclasses are typically 3 hours in length, with a number of breaks in between.
Our masterclass leaders are insightful and expert minds who provide you with the latest and most relevant industry insights. With a wealth of experience, the speakers provide you with the opportunity to develop the skill-set you need to propel your brand forward. Masterclass speakers often approach real-world case studies in their sessions through a thought-provoking and analytical lens in order to help you understand the best practices to be put into play. Through a friendly and open demeanour, all masterclass leaders ensure that you capitalise on the opportunity to share any questions or queries your brand may need assistance with.
Meet some of your speakers
Founder of Style Psychology Ltd, Style Psychology
Associate – Lead Brand Strategist, Flintlock
Founder, award-winning Registered Dietitian & health writer, HRS Communications
Senior Brand Partnerships Manager, Verve
Director, Think Do Consultants
Marketing & Social Media Consultant, Marketing Strategiser
Co-founder & director, Quickfire Digital
Common Masterclass themes
Copywriting not only holds great ability to successfully engage your target audience, but when not done right, likewise holds great ability to tarnish a brand and what it stands for. Our copywriting masterclasses often cover the importance of evidence-based and industry-compliant copy, and cover detail effective content strategies, brand writing guidelines and an internal quality control process.
When it comes to the health food industry, there’s a lot that can be said about the strategic direction major players often take. It’s all about communicating ethically, innovatively and staying ahead of the game by not only understanding, but predicting changing consumer trends – which is exactly what our strategy masterclasses delve into.
In today’s day and age, there’s no escaping the world of social media. In fact, with 54% of consumers using these platforms to research products and 71% of consumers recommending brands to others due to a positive social media experience – it’s silly to not take full advantage of these relevant and prominent channels.
Specific to the health food industry, many of our masterclasses cover topics about the ins and outs of branding with a focus on strategy and creativity. Branding is not an easy task, but when done right, holds a plethora of opportunities for an organisation and its stakeholders.
A few of our previous Masterclass testimonials:
The speakers’ genuine interest in hearing the stories of participants and willingness to offer practical tips and advice made the session a far richer learning experience than I had anticipated.Lilijan Sulejmanovic, Founder of Bardo
The speakers were experts in the subject matter and not only spoke knowledgeably and practically but also encouraged the participants to get stuck in and use their real-world situations to explore the various techniques and models.Ben Brangwyn, Head of Communications at GABALabs
This masterclass was insightful and thought-provoking, with all of the participant interaction very well executed. Thank you to the speaker for helping me take my next steps towards being a more inclusive leader.Anne Walton, General Manager at Fancy Plants