Get our best content directly in your inbox
Sign up

past events 2023

Tastes of Better Manchester

Manchester 16 May

yellow and white illustration of two hands on an applause
yellow illustration of an audience

Tastes of Better in Manchester

Located at the Old Trafford Cricket Ground, this unique event has been designed to help you solve the most pressing food innovation challenges. Experience fully immersive sensory environments, ground-breaking solutions and innovative ingredients through tastings and technical insights from our partners IFF, AAK, DSM-Firmenich and RSSL.

Featured Partners


Partner testimonials

Interactive sessions and tasting menus


Crisp, fresh salad with plant-based feta cheese, drizzled with basil oil.

Plant-based pâté served with caramelised onion chutney on a crunchy cracker.

A simple, sweet lemon and poppyseed muffin with a moist crumb.

Deliciously indulgent vegan ganache with a smooth and silky texture.

Choc-chip cookie with 20% less sugar.

Dairy-free cheesecake served with a gooey vegan salted caramel sauce.

Vegan Jaffa cakes, light, egg-free and dairy-free sponge topped with a zesty orange and coated in vegan milk chocolate.

Light dairy and egg free carrot cake bite topped with a whipped vegan cream cheese flavoured frosting


Fluffy puff pastry filled with a vegan spiced pork and plant based gouda for a new innovative twist on a sausage roll. Served with “better for you” healthy portion of sugar reduced Ketchup.
1st Course
Puffed pasta in a vegan creamy carbonara sauce, sprinkled with a crumble of vegan bacon and fresh garlic bread.
Main Course
Vegan pulled pork with a “better for you” sugar reduced BBQ sauced served in a Taco shell and topped with some homemade pickled red onions and sour cream lime drizzle and fresh
Marinated vegan Feta in herbal oil served with a variety of crackers as well as small bites of vegan scamorza (smoked gouda).
Mang-jito made using maturation keys to give rum notes, combined with mango, the most popular fruit in drinks across the UK and Europe.


Plant-based mortadella crostini, black garlic & truffle aioli, shaved parmesan.

Welcome Drink
Elderflower Shh@mpagne with raspberry.

Crispy vegan bacon, oat milk blueberry waffle, habanero & lime seasoned porkless scratching, maple syrup. 

Main Course
Plant-based Malaysian beef rendang, sticky rice, pickles, toasted coconut, nigella seeds and spring onions. 

Beer x 2 (flavoured and non-flavoured) No/low.

Artisan Vanilla Bourbon Vegan Cheesecake, mango and passionfruit gel, candied orange and white chocolate. 

Handmade selection of fine vegan cheese, chutney, grapes and biscuits. 

RSSL: an interactive session

Looking for a cutting-edge research partner to help you accelerate your R&D and innovation projects? From our product developers and scientists to our regulatory experts, we have the technical know-how, agility, and expertise to support your innovation programmes. We offer a wide range of tailored technical solutions to help you work smarter and get your products to market quicker.

During our interactive session we will:

– Share real-world case studies, related to current industry challenges on sustainability, affordability, health and nutrition. We will spotlight vegan product development, reformulation and alternative ingredient selection, shelf life and physical packaging testing.

– Provide insight into how our scientific solutions can accelerate your innovations.

– Give you an opportunity to join our interactive Q&A session to pose your questions to our Technical Experts.

Throughout we will be demonstrating how our technical solutions can help you to solve today’s challenges.

Companies that attended include

2 Sisters Food Group | Aimia Foods | Aramark | Britvic | Burton’s Biscuits | Castle MacLellan | Co-Operative Group | Cranswick | Croft Valley Foods | Duerrs | Fox’s Biscuits | GreenIsle Pastry | Greggs | Impossibrew Kavli | Kellogg’s | MHP Food | Mitchells & Butlers | Mizkan | Mueller | Nestle | Primula Cheese | Princes | Quorn | Walkers Shortbread | Warburtons

Manchester Old Trafford Cricket Ground External pavilion


The Manchester series is held at the Emirates Old Trafford cricket ground, located in the centre of the city. This award-winning, sustainable venue offers six private hospitality suites and each partner will have their own executive box with private terrace, allowing for further meetings outside of the tasting sessions.

Future events in Manchester will happen in May and November 2024.