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Tastes of Better

VIP audience

The latest innovations are waiting to be discovered. Meet them at Food Matters Live: tastes of better.

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yellow illustration of an audience

Discover new solutions for 2023

This event is complimentary for VIPs on an invitation and application basis only. 

Join the Food Matters Live VIP audience across brands, manufacturers, foodservice, retailers and QSRs. 

If you are a professional working in food and nutrition innovation across new product development, innovation, technical and marketing, or within nutrition and food science, menu development or a new brand looking to experience inspiring new solutions, apply for a complimentary VIP place today.

14th March 2023 Partners

Get inspired. Get ahead.

Discover new solutions

Increase your innovation pipeline and curate your own programme to discover unique, immersive tasting opportunities to support your product development.

Meet the innovators

Don’t miss your chance to meet the industry leading innovators and explore a range of nutritional, sustainable and affordable solutions in one place.

Bring the team

Join the event alongside your team to discover multiple solutions in a time-efficient and cost-effective way. 

Taste the innovation

Immerse yourself in live tasting sessions to discover first-hand the taste, texture, colour and mouthfeel of new ingredients.

Get connecting

Connect with your industry peers and hear from guest speakers from the world of culinary innovation.

Stay ahead of the curve

Experience first-hand the leading trends in 2023 to ensure you are staying ahead. Find out how to successfully implement these into your latest innovations.

Learn about
the event

Find out more about our partners and what they will be showcasing at Tastes of Better

Dates and programme

Dates and locations:
London 9 – 12 October
Manchester 16 May

9:45 – 13:00: Morning tastings and technical presentations
13:00 – 14:15: Networking lunch
14:15 – 16:15: Afternoon tastings and technical presentations
16:15 onwards Drinks reception and guest speaker

Attend this event

Apply now to join as a VIP