Bernhard Strauss is co-founder and Director of Research at Camrosh a technology strategy consultancy based in Cambridge with a focus on the interface between technology innovation, strategy, and policy design as well as on commercial market assessment and foresight studies for various industries. Bernhard brings science and engineering expertise from his previous academic career in biomedical research, molecular cell biology and biochemistry to projects in different technology contexts including in the food sector. He was the lead author of the reports ‘The Evolution of Personalised Nutrition’, ‘3D Printing Technologies in the Food System for Food Production and Packaging’ and ‘Food System Strategic Assessment 2023’ published by the Food Standards Agency, and co-author on other food related reports such as on alternative proteins, emerging technologies, and digital platforms in the food sector. Besides his past research contributions to the biomedical field and cancer research he has developed several products for biomedical applications and understands the technical and commercial requirements of the biotech innovation process. In 2021 he published ‘Rethinking Cancer’ with MIT Press, a book on novel approaches to cancer research. After undergraduate studies in biology and medicine in Austria he obtained a PhD in molecular cell biology from the University of Cambridge.