In search of growth: what next for food and beverage brands?
In the next 5 years, the top 20 global consumer packaged goods companies are expected to experience slower growth than their smaller category competitors. As consumer expectations and behaviours have shifted in recent years, exacerbated by the Covid-19 pandemic, food and beverage brands need to search for growth in new ways and different places. Will innovating and disrupting the establishment be the secret to growth for food brands, or will new partnerships and category convergence create the biggest opportunities?
To help us answer these questions and more, we speak to global professional services company and technology leader Accenture to gain their perspective on the future landscape for food and beverage brands. Joining host Stefan Gates are Oliver Grange, Managing Director for Consumer Goods Strategy at Accenture and Giles Hanson, Director for ?WhatIf! Innovation, part of Accenture, to share their insight and predictions on how food brands will achieve growth in a new consumer landscape.
About our panel
Oliver is a Managing Director in Accenture’s Consumer Goods practice. He helps executives in the consumer goods sector address major disruptive trends, innovate and transform their businesses for growth.
Giles leads the European Consumer Goods practice at ?WhatIf! Innovation, part of Accenture. He bring a human-centred perspective to help businesses build new cultures for growth.