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Prepare to be immersed in a truly multi-sensory experience as you explore tastes, textures, sounds and sensations across multiple categories, including culinary, beverage, bakery, snacks and dairy. You’ll learn about the main trends impacting consumer choices in food and drinks and how to turn these into real life finished concepts, as well as discover how to truly impact consumer emotions through IFF’s proprietary sensory research Flavor Feelings™. IFF will be showcasing their ingredient solutions at Tastes of Better at Food Matters Live Ascot, 8-9 October.
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Smarter ingredient alternatives
IFF’s CURE™ Core & Uncommon Replacements and Extenders help developers overcome raw-material shortages and rising costs with cost-effective, high-quality alternatives e.g., cocoa, citrus to tomato shortages and issues.
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Flavours that evoke emotion
IFF’s science-backed insights explore how flavours influence mood and emotions, helping to create products that connect with consumers on a deeper level. This research brings multi-sensory experiences to life, allowing companies to design food that resonates emotionally.
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Better-for-you formulations
Ensure superior taste and texture experiences with GRINSTED® , POWERFLEX®, CREMODAN® and FLAVORFIT™ technologies for reducing sugar, salt and fat to natural umami enhancement while keeping indulgence intact
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Introducing the latest global consumer trends driving innovation
IFF’s PANOPTIC foresight capability tracks short-, mid-, and long-term industry shifts to help brands anticipate market trends. At Food Matters Live, their Trendsformed showcase will bring these insights to life, allowing attendees to see, taste, and experience the future of food through concepts developed by IFF’s culinary and design teams.
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