Tastes of Better is an intimate and immersive tasting experience where VIPs explore flavours, textures, and sensations across multiple categories, including culinary, beverage, bakery, snacks and dairy. At Tastes of Better you’ll learn about the main trends impacting consumer choices in food and drinks and overcome clean label formulation challenges without comprising on taste or texture. AGRANA's cutting-edge innovations and expertise in product development are pivotal to the food industry. The company is a world market leader in the manufacture of fruit preparations and fruit juice concentrate.
At Tastes of Better in Rotterdam, VIPs explored taste and ingredient innovations by AGRANA, bringing to life the key trends driving consumer preferences in food and beverage today and benefit first hand from the expertise of their dedicated innovation team and product design specialists. With their cutting-edge technical solutions, Agrana demonstrated how to address the most pressing development challenges, without compromising on indulgence.
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Austrian Christmas Market - Apple Tart
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Austrian Christmas - Hot Drink
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Austrian Christmas Market - Dessert
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Austrian Christmas Market - Cream Horns
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Chinese New Year - Mochi Ice Cream
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Chinese New Year - Yoghurt
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World Cup - Refresher
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World Cup - Savoury Snacks with Sauces and Dips
| Austrian Christmas Market | Chinese New Year | World Cup |
|---|---|---|
| Desserts and Hot Drinks | Ice Cream and Yogurt | Savoury (Sauce/Dip) and Refresher |
Taste the Occasion: Limited Editions for Special Moments
At Food Matters Live in Rotterdam, AGRANA showcased their expertise in creating special and limited-edition formulations for different categories - dairy, ice cream, bakery & beverages - for both retail and food service. AGRANA brought unparalleled taste, texture, and enrichment to products for a multi-sensory solution for modern consumers. For the company, innovative preparations simplify the process for customers, allowing them to offer exceptional products with ease, for a long-lasting impression with their customers.
At Tastes of Better, VIPs explored the tasting menu, met the dedicated team, and had the opportunity to ask questions directly about the company's ingredient solutions.