Eating with All Five Senses

03 Jun 2026
The Flavour and Colour Lab
The Flavour and Colour Lab

Bringing flavour psychology to life through a live multi-sensory demonstration, this session shows how brands can design immersive food experiences that amplify flavour, emotion and memorability — turning eating into a powerful commercial differentiator.

Speakers
Jozef Youssef
Jozef Youssef, Chef, Sensory Experience Designer, Founder - Kitchen Theory