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Breaking barriers to a healthier food offer: making the healthy choice the easy choice
Today’s food environment often makes it hard for consumers to choose healthy options, as convenience and taste are prioritized over nutrition. Over 80% of the products in stores and food outlets don’t align with healthy diet guidelines. To change this, we need a system-wide shift in both supply and demand for healthier food. By working together, we can overcome barriers like consumer habits, business pressures, and limited innovation. Join this table to share ideas, tackle challenges, and help make the healthy choice the easy choice, together.
In partnership with
