)
)
Indulgence vs. Wellness: Functional Food and the New Conscious Consumer
Mainstream food culture is being shaped by the blend of food and nutrition. Consumers want food and drink with purpose, balancing functional benefits with moments of indulgence, all while navigating economic pressure and sustainable values. How can brands deliver affordable, health-forward innovation without losing the pleasure, convenience and cultural relevance people crave?
- Purposeful eating in an economic squeeze
- On the go indulgence
- Healthy snacking, affordability and food cultures
