Global Flavour Trends

22 Sept 2026
The Flavour and Colour Lab
22nd September Session 2: The Global Flavour Exchange

Global flavour trends can spark growth but only if brands know which will stick. Unpack the flavours set to shape the market, why some resonate with European consumers, and how to separate short-term hype from commercially scalable opportunity.

  • Predictive trends for global flavours
  • Which flavours translate successfully for European consumers and why
  • From trend to strategy: Avoiding hype and spotting what’s next
Speakers
Mark Schomberg
Mark Schomberg, Culinary and NPD Manager - The Kraft Heinz Company