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Collagen’s star is rising fast – but is it a passing trend?

Collagen, powder, tablets, PB leiner, health, wellness

According to an analysis conducted by the research firm Frost & Sullivan in collaboration with PB Leiner, one of the world’s leading collagen and gelatin producers, the market for collagen peptides is already growing at about 8% a year (CAGR, 2020-2024). However, sales are still a long way from their peak. With the vast untapped potential to expand into new markets, applications, and products, Frost & Sullivan expects momentum to accelerate and growth to reach new heights.

About this webinar:

  • Collagen consumer popularity is at an all-time high – but for how long?
  • How well is collagen accepted (by consumers) in your region compared to other well-known health ingredients?
  • What are the key factors for the success of health ingredients and how is collagen ranked?
  • How can PB Leiner support you in your product innovation and help you stand out from the crowd?

Meet the webinar speakers:

Dr. Elizabeth Thundow portrait

Dr. Elizabeth Thundow, VP of Consulting at Frost & Sullivan

Dr. Elizabeth Thundow is a highly experienced VP of Consulting at Frost & Sullivan and she is active in designing, selling, and delivering customized business intelligence and strategy projects for major clients in the global chemicals, nutrition, and healthcare industries. She has been working in the field of nutraceuticals for over 15 years and has tracked the development of major shifts in the industry during that time and seen the development of several new ingredients for a wide variety of health and cosmetic benefits. Most recently she conducted extensive market and technical research in the field of collagen derivatives, including a systematic review into the health benefits of collagen peptides for skin and joint health, which is one of the key factors that underpin the exciting market potential of this ingredient.

Yingying Wu portrait

Yingying Wu, Global Product Manager Health & Nutrition at PB Leiner

Yingying Wu is the Global Product Manager Health & Nutrition at PB Leiner. She holds a Master of Science in Marketing Management and a Bachelor of Science in Applied Chemistry. She has almost 10 years of experience in the food, health and nutrition, and the ingredients industry. She is passionate about spotting consumer and industry trends and translating them into product innovation.

Related content: What is collagen?

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