• Less than one week to go until Food Matters Live Ascot. Last chance to save your space!
Get our best content directly in your inbox
Sign up

Tesco and WWF announce winners of accelerator programme set up to reduce environmental impact of supply chain

young woman with glasses smiling
6 min read
AUTHOR: Fiona Holland
Apple orchard

Five start-ups from the Tesco and World Wildlife Fund (WWF) accelerator programme Innovation Connections have been awarded funding and the opportunity to make the supermarket giant’s supply chain more environmentally friendly.

The final took place on 6 May, where companies were paired with some of the supermarket’s suppliers to pitch in front of a panel of experts from Tesco and WWF for funding of up to £150,000.

After preparing a detailed project proposal and finalising a funding agreement, the winning start-ups and suppliers will trial their innovations in Tesco’s supply chain.

Giles Bolton, a judging panel member and Responsible Sourcing Director at Tesco said:
“To create a food system that provides healthy, sustainable and affordable food for all, the whole sector needs to find ways to innovate fast.

“The quality of the joint pitches at our Innovation Connections event was extremely high and showed the breadth of innovation that is already going on in our food system.

“We’re delighted to be announcing five worthy winners and seeing the impact they can make by supporting them to scale up in our supply chain.” 

The five winning teams are:

  • AgriSound for their innovation which uses bioacoustics to monitor the level of pests and pollinators in the surrounding areas. They’ve teamed up with AM Fresh.
  • Chirrup.ai who have created technology which uses birdsong as an indicator of biodiversity in the grassland farming environment. They’ve partnered with fish supplier Hilton.
  • CCm, Andermatt, Farm Carbon Toolkit (FCT), for their low carbon fertilisers to be used to reduce emissions in potato production. They will work with potato supplier Branston.
  • FCT are developing technology which helps horticultural growers keep track of their emissions and use carbon sequestration on the farm. They will work with produce supplier Produce World.
  • Future by Insects, who have created microalgae from food waste, which can be used as fish feed, will work with Hilton.

Pawel Kisielewski, Chief Executive Officer at CCm, said: “We’re delighted our joint pitch with Branston was chosen as one of the winners of this initiative.

“Our industry-leading technology is a real game changer for the retail sector, and our partnership with Branston could mean in the future Tesco shoppers up and down the country will have access to products with a significantly lower carbon footprint, that helps the environment without changing their behaviour.”

Casey Woodward, Founder and Chief Executive at Agrisound Limited, said: “Our technology will be introduced into the Tesco fruit supply chain to help growers encourage pollinators to the right areas and at the right time – boosting fruit yields without the need for additional fertilisers or pesticides.

“We are looking forward to showcasing the technology to the wider Tesco supplier base and helping farm businesses to streamline biodiversity monitoring.”

Tesco and WWF launch accelerator programme to make food supply chain more sustainable


Tesco and the World Wildlife Fund (WWF) have developed a new funding accelerator programme aimed at startups to help reduce the environmental impact of the retailer’s food supply chain.

The Innovation Connections accelerator has matched innovative startups with some of the British supermarket’s longstanding suppliers to develop new technologies that can future-proof the food supply chain and make it more environmentally friendly.

Having pitched their projects in a bid to be included within the Tesco supply chain, the winning startups will be awarded £150,000 to scale their projects with their partner suppliers.

The Innovation Connections finals, which will decide the recipients of the money from eight shortlisted candidates, will take place later this month. The programme finalists were chosen by WWF and Tesco from 70 different applications. They are:

  • Aurea & Adrian Scripps (apples supplier for Tesco) – are developing full lifecycle crop intelligence for fruit trees, making it easier for farmers to keep track of the health and fruit load for each individual tree. The technology aims to improve yields and reduce the need for fertiliser.
  • CCm, Andermatt, FCT & Branston (potato supplier for Tesco) – are creating low carbon fertilisers which can cut potato production emissions.
  • AgriSound & AM Fresh (fruit supplier for Tesco) – have proposed a technology which uses bioacoustics to monitor pest levels and pollinators in the area. It is hoped it will help farmers protect biodiversity on the farm and increase produce yields.
  • FCT & ProduceWorld (produce supplier for Tesco) – are working on software to help horticultural growers reduce and keep track of their emission levels, develop carbon sequestration on the farm, and find ways to save on costs.
  • Chirrup.ai & Hilton (meat and fish supplier for Tesco) – have pitched monitoring technology which uses birdsong as an indicator of biodiversity in the grassland farming environment.
  • Inspro & Prepworld (supplier of prepared fruit for Tesco) – are aiming to cut down the use of soy feed in egg production by building portable bioconversion units which use insects to turn food waste into feed for chickens.
  • Future by Insects & Hilton (meat and fish supplier for Tesco) ­– are using food waste to grow microalgae which can be used as circular fish feed.
  • Harbro & Muller (milk processing supplier for Tesco) ­– are developing technology which can accurately track nutrient efficiency on dairy farms.

Tesco and WWF initially announced a four-year partnership in 2018, which aims to halve the environmental impact of the average shopper’s basket in the UK and make it easier for customers to eat more affordable, healthy and sustainably produced food.

Tanya Steele, WWF CEO said: “More than a quarter of all greenhouse gas emissions are driven by the way we produce and consume food, but it doesn’t have to be that way. It’s possible for farms to produce enough nutritious food and sustain farmers’ livelihoods at the same time as protecting and restoring the natural resources they depend on.

“We hope the launch of this new accelerator programme with Tesco will bring innovative solutions a step closer and help us achieve our goal of halving the environmental impacts of the average UK shopping basket.”

Tesco and the WWF are also using the launch of the programme to call on the Government not to delay the publication of its response to the upcoming National Food Strategy, which was originally due in early Spring but is now expected this month.

Ken Murphy, Tesco Group CEO said: “The upcoming Food Strategy White Paper is a great opportunity to transform our food system and enhance food security. We hope the paper will set out a process to update outdated regulations that hinder the scaling up of much needed innovations.”

They have also asked the Government to better support the acceleration of late-stage innovations which could reduce the environmental impact of food systems, such as insect protein in animal feed and low-carbon fertilisers.

On top of this, they want new incentives to be developed for businesses and consumers who are early adopters of innovations that could improve the food system.

Murphy added: “To deliver affordable, healthy and sustainable food for all, the entire food sector must innovate fast. That’s why, as well as driving improvements in our own operations, Tesco is collaborating with innovative suppliers and startups. But we also need government support, to help the food industry to scale proven innovations.

Browse the Food Matters Live calendar to find out more about upcoming events


Related content